Israel’s Minister of Tourism, Haim Katz, met today with representatives of the Zionist Rabbinic Coalition (ZRC) to discuss crucial strategies for deepening cooperation between Israel and the Jewish community in the United States, with a particular focus on boosting tourism. Against the backdrop of current challenges and the recovery efforts following the recent conflict, the discussion focused on advancing joint initiatives and proposals aimed at strengthening the bond, support, and visibility of Israel among Jewish Americans.

Minister Katz emphasized the profound impact of tourism, stating, “Tourism creates true ambassadors for Israel, and we need you: for the drive, the assistance, and for bringing more tourists to come and experience the country up close. We need people who bring with them heart, soul, and true friendship. Together, we will continue to safeguard our home and strengthen Israel’s connection with the world.” The meeting highlighted a shared understanding that encouraging travel to Israel is a vital tool for both economic rehabilitation and reinforcing the emotional and spiritual connection between Diaspora Jewry and the State of Israel.