Jerusalem Development Authority Campaign Collaboration
The Jerusalem Development Authority (JDA) has collaborated with Thomas Cook to promote Jerusalem as a tourist destination, in a campaign rolled out across Europe.
24 October 2017 14:07
The Jerusalem Development Authority (JDA) has collaborated with Thomas Cook to promote Jerusalem as a tourist destination, in a campaign rolled out across Europe. According to multiple sources, the aim of the partnership is to explore the historical significance of Jerusalem, by showcasing its offerings through a multi-channel media campaign through Thomas Cook’s online, social media, direct and in store channels. The campaign is to be executed by the travel agent’s creative agency 1841, with a strategy featuring photographic and video content, capturing various aspects of Jerusalem’s ancient and modern aspects.
Read more
IMTM is Now Open for Exhibitors
10 February 2021
Israel Hotel Association Convention: "The Future is not clear, but we will overcome"
25 February 2021
More than 320 Participators in the Incoming Tour Operators Association in Israel Convention
23 February 2021
The Brown Hotel Group opens its third hotel in Jerusalem: Brown JLM
22 February 2021
Incoming Tourism Industry: The Biggest Victim of the COVID-19 Economy
10 February 2021
Israel Incoming Tour Operators
09 February 2021
ADNEC and Expo Tel Aviv Sign Strategic Memorandum of Understanding
15 February 2021
Summary of the Year 2020 in Israeli Tourism: Safe Optimism
03 January 2021
American Airlines will begin flights from New York to Tel Aviv in May 2021
24 January 2021