The Isrotel Hotel chain announces the opening of the “Gimnasium” Hotel, its new urban hotel in Tel Aviv. The hotel, from the Isrotel Design Hotel group, is jointly marketed with the Marriott global chain, as part of the cooperation agreement between the two chains that also exists at the Publica Hotel in Herzliya.

The Gimnasium Hotel is located in the center of Tel Aviv, on Montefiore Street, near the Neve Tzedek and Nahalat Binyamin neighborhoods, and across from the Tel Aviv sea. The hotel offers a unique and innovative hospitality experience, combining luxury, spectacular design and uncompromising service. Gymnasium is the 6th hotel of the Isrotel chain in Tel Aviv and the Tel Aviv district and the 24th hotel of the chain in Israel.

Gymnasium Hotel is designed inspired by the cultural and architectural life of Tel Aviv, and combines elements of modernity and classicism, with an emphasis on comfort and pampering. The hotel has 145 rooms in a contemporary design with a luxurious rooftop offering an infinity pool and a cocktail bar with a spectacular panoramic view of the sea and the city. Culinary enthusiasts will be able to enjoy the à la carte breakfast (according to the menu) served to hotel guests at the Shila restaurant of chef Sharon Cohen, which has moved its location to the entrance floor of the hotel.

“As part of the Isrotel chain’s growth and development momentum, we are proud and excited to open the Gymnasium Hotel, our 6th hotel in Tel Aviv and the center. The opening of the new hotel in the heart of Tel Aviv establishes the chain’s presence in the big city and in the Tel Aviv district and connects to the Staycation trend that offers vacations close to home. The Gymnasium Hotel, like all Isrotel hotels, offers a perfect urban hospitality experience, with a combination of excellent service, comfort, and proximity to all of Tel Aviv’s attractions and charm. Later this year, we are also expected to open the Dizengoff 99 Hotel, our 7th hotel in Tel Aviv, located at a mythical address and perpetuating the Tel Avivian spirit of yesteryear with a young and modern design”, says Lior Raviv, CEO of the Isrotel chain.